They say desperate times call for desperate measures, but even though Apple had to do the unthinkable due to the coronavirus pandemic this year, pushing back both the announcement and commercial release of its newest iPhone generation compared to the company’s traditional schedule, the 5G-enabled iPhone 12 family is reportedly proving immensely successful.
Bigger is better
An exceptionally strong launch in a very difficult time
You know how every single major smartphone vendor, Apple included, was negatively affected by the coronavirus pandemic during the first nine months of 2020? That doesn’t seem to be the case anymore, at least as far as the Cupertino-based tech giant is concerned.